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A cell phone designed for an urban lifestyle deserved a launch that matches its personality. This is how we created a digital expectation campaign that took over the country’s main cities. We continued by taking over the streets through a guerrilla type concert performed by Bomba Estéreo. We launched the Lenovo product to the press and public creating a temporary skate park with David Gonzales as the main brand ambassador.

Other projects

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We’ve been creating miracles from Japan to Scotland, to Brazil and of course our beloved Colombia. Happy to hear from you.